Bebidas Asa Branca – #Be
DELIVERABLES & SERVICES
— Brand Concept Development
— Logo Design
— Product Concept Design
— Packaging Design
— 3D Visualization
— Advertising Campaign
A product of Bebidas Asa Branca, a company with more than three decades of tradition, always in search of innovation, producing and distributing quality products with focus on business ethics, promoting the development of its employees and the complete satisfaction of the consumer.
The idea was to create a drink with attitude, aimed at young people. A light drink, with vibrant colors and refreshing tropical flavors, we thought of packaging that explored the product’s key features.
As the drinks are very colorful the choice of a transparent bottle seemed obvious, but to avoid interference of the label in the visual of the product we opted for an impression in a single color, the white.
Design of logo, label, consulting to graphic production and 3D product visualization. Modeling, texturing, scene composition, lighting, rendering and post-production, all were created from scratch.